Internship Mission

As a Growth Summer Intern, your mission is to help scale offline user acquisition at Aplazo by designing a repeatable and predictable operating model. You will work on defining the right incentives, tools, and messaging to drive acquisition through merchant partners, collaborating closely with Marketing, FieldOps, and Key Account Management.

This is a project-based internship focused on experimentation, operating model design, and execution, with high exposure to senior stakeholders.

Key Responsibilities

• Analyze current offline acquisition performance and identify scaling opportunities
• Design an offline acquisition operating model that is consistent and predictable
• Define and test tools and incentive structures to drive acquisition via merchants
• Collaborate with Marketing, FieldOps, and Key Account Management to align messaging for users and merchants
• Design, execute, and evaluate at least two offline acquisition experiments
• Track performance, synthesize learnings, and iterate on the acquisition model
• Prepare clear, exec-ready recommendations based on results and insights

Requirements

• MBA candidate or equivalent graduate program (available full-time during summer)
• Strong analytical and structured problem-solving skills
• Comfortable working with data (Excel / Google Sheets required)
• Ability to work cross-functionally in ambiguous environments
• Strong communication skills and ability to translate insights into action

Nice to Have

• Exposure to growth, strategy, consulting, or operations roles
• Experience with experimentation or performance analysis
• Familiarity with acquisition funnels or incentive-based models
• Startup, fintech, or marketplace experience

Language

• English: Advanced