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Sales Business Analyst

Aplazo

Aplazo

IT, Sales & Business Development
Mexico City, Mexico
Posted on Jul 30, 2025

Role’s Mission

To drive smarter commercial decisions by transforming sales, market, and client data into actionable insights. The Sales Business Analyst plays a key role in identifying growth opportunities, optimizing performance, and informing strategy through reporting, modeling, and clear, executive-level presentations.

This role is critical to ensuring the Sales team operates with focus and clarity—connecting data with strategic action, enabling better planning, and tracking impact through continuous follow-up.

Key responsibilities

  • Analyze internal, market, and client data using advanced BI tools (Google Looker, Power BI, Tableau) to extract insights that inform commercial strategy.
  • Generate and present strategic recommendations and business cases to sales leadership and cross-functional stakeholders.
  • Lead and co-develop strategic initiatives with commercial and client teams, providing data-backed analysis to measure and optimize outcomes.
  • Create actionable client proposals informed by sales KPIs, unit economics, and campaign budget performance.
  • Manage large datasets and automate recurring reporting to improve speed and reliability of insights.

Requirements

Must have

  • Experience:

- Experience across sales, marketing, or procurement. The ideal candidate is passionate about leveraging data to drive commercial decision-making and enjoys building high-quality, strategic initiatives that solve complex business problems.

- Years of experience: +2

  • Technical skills:

- Advanced Excel (Office) and Google Sheets (G-Suite)

- Intermediate to Advanced SQL
- Intermediate Python (for automation and analysis)
- Experience working with data visualization tools such as Google Looker, Power BI

  • Soft skills:
  • Strong presentation and storytelling skills using data
    - Proactive, highly self-motivated, and adaptable to change
    - Strong process improvement mindset and attention to detail
    - Ability to work independently while managing multiple priorities

Languages:

  • Spanish
  • English Level: advanced