Noom is on a mission to help people live better, longer. We’re a consumer-led digital health company, connecting people to content, coaching, community, and clinicians, to build lasting habits and live healthier lives. We’re a high-growth organization powered by science, technology, and world-class talent. When you join Noom, on any team, you’ll see the impact of your work on the world.

Our Product Team
The Product team at Noom plays a pivotal role in driving our mission forward. We craft user-centered experiences that help millions of people improve their health. The Engagement Growth Engine (EGE) team within Product is dedicated to driving user engagement, activation, retention, and long-term value across the Noom platform. EGE focuses on understanding user behaviors and motivations, identifying growth opportunities, and designing product experiences that help users stay active with Noom’s behavior-change programs. The team leverages data-informed design, experimentation, and research to improve key metrics and deliver measurable business impact.

About the Role
As we continue to grow, we’re seeking a Senior Product Designer to lead design efforts within our Engagement Growth Engine team.

This role is critical to defining how motivation, rewards, and habit loops come to life in the Noom experience. You’ll design end-to-end engagement systems—from streaks and incentives to feedback loops and celebratory moments—that encourage users to stay consistent and achieve long-term success.

You’ll work cross-functionally with Product Managers, Engineers, Researchers, and Data Scientists to rapidly test, iterate, and scale experiences that directly impact retention and key business metrics.

You Will

• Lead end-to-end design for engagement and reward-driven experiences, from discovery through execution
• Design and evolve gamified systems (e.g., streaks, incentives, in-app currency, progress loops) that drive sustained user engagement
• Design and evolve social engagement loops to increase organic viral spread
• Translate behavioral science and user motivations into intuitive, compelling product experiences
• Create high-quality user flows, wireframes, prototypes, and polished visual designs that elevate the product experience
• Partner closely with cross-functional teams to identify opportunities, shape product strategy, and define success metrics tied to business impact
• Use data, experimentation, and iteration to continuously improve engagement and retention outcomes
• Craft thoughtful micro-interactions and moments of delight that reinforce positive behaviors
• Facilitate design critiques and contribute to a high bar for design excellence and craft

About You
If you’re excited about designing habit-forming products that combine behavioral science, gamification, and beautiful craft—this role may be for you.

You Have

• 5+ years of experience in Product Design, with a strong portfolio demonstrating high-quality visual craft and user-centered impact
• Deep experience designing consumer-facing mobile products at scale
• Proven experience working on engagement loops, gamification, or reward systems (e.g., streaks, incentives, loyalty systems, in-app currencies)
• Strong ability to think holistically about systems and ecosystems, not just individual features
• Demonstrated success designing with a focus on measurable business impact (e.g., retention, activation, conversion)
• Expertise in Figma and modern design tools, with strong knowledge of design systems and component-based design
• Excellent communication and collaboration skills across disciplines
• Comfort with ambiguity and a bias toward action in fast-paced, experiment-driven environments

What Makes This Job Amazing

• Opportunity to make a real impact on the health and lives of millions of users
• Work with a passionate, mission-driven team of experts in health, behavior change, product, and design
• Culture that fosters innovation, ownership, and personal growth
• Access to cutting-edge tools, data, and support to do your best work

Compensation Package

• The US base salary range for this full-time position is $153,000-$207,000.
• This range reflects the minimum and maximum salary target for the position for US-based candidates, at the time of posting. The actual salary offer is based on factors including relevant experience and training, assessment of functional skills and behavioral competencies, and location, among others.
• Other elements of Noom’s Compensation Package
• Noom offers a comprehensive and generous total rewards package. This may include a discretionary performance-based bonus, stock awards, healthcare (featuring a plan with premiums covered by Noom), paid holidays and paid leave (including Summer Fridays), 401k program, and various cash stipends and budgets for employees (wellness, tech, learning & development, etc).

Location
This position is a hybrid role, with 2 days per week on-site required in our New York, NY office.

More About Noom
Noom is a leading whole-person health platform on a mission to help people live better, longer. We combine personalized medication with the science of behavior change and psychology, to help people build lasting habits and live longer, healthier lives. With nationally-recognized, holistic programs spanning weight, diabetes prevention, GLP-1 support, menopause, longevity, and more, we serve millions through health plans, employers, and direct-to-consumer offerings. As a trailblazer in the world of health and wellness, Noom makes healthy living easy, fun, and deeply rewarding.

Join us in shaping the future of health. Whether you're remote or in-office, you’ll be part of a passionate, mission-driven team working to make the world a healthier place—one habit at a time.

Noom is proud to be an Equal Opportunity Employer, and all applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, caste, national origin, physical or mental disability, protected veteran status, age, or any other characteristic protected by applicable law. Noom is committed to providing access, equal opportunity and reasonable accommodation for individuals with disabilities.

To help protect against potential hiring scams, please be aware that all email communications from the Noom Talent team and/or hiring managers will come only from an @noom.com email address. Please ignore any messaging or communication from other domains (e.g. @noom.team). Noom will never ask you for personal payment, require you to purchase equipment, conduct an interview process or messaging exchange via Microsoft Teams, or extend a job offer without the completion of a multi-step interview process featuring a combination of phone, Zoom, and in-person interviews, as well as references. If you are unsure about the validity of a Noom job posting on another website, we strongly encourage you to apply directly through our website.