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Director of Product Strategy



Posted on Thursday, June 27, 2024

Who We Are

We started our company to help others launch and run their own businesses, at any stage. The way we help is by keeping it simple and supporting entrepreneurs one step at a time. Put simply: our mission is to enable anyone to start, run, and grow their business while avoiding the common pitfalls that derail hopeful entrepreneurs. No more having to wade through forms, taxes, or ongoing state compliance.

We are a remote company based in Austin, Texas. We have team members from Florida to Oregon and all points in-between. Take pride in your work knowing that it shapes how people all across the country reach their goal of starting, running, and growing their business.

If the idea of helping people and working with a genuinely caring, supportive team excites you, then you’ve come to the right place.

The Role

Help product leaders and the Chief Product Officer investigate and assess the next set of products to launch across the ZenBusiness platform over the next three years (across our verticals of formations, compliance, fintech and marketing tools)

This is a unique opportunity to get direct exposure to product development at a growth stage tech startup and directly impact the future direction of the company. The path forward for this role can evolve into product management, partnerships or operational roles at the company.

This is a remote position that reports to VP, Product Operations, and will work very closely with the Chief Product Officer, Product leaders and Chief Financial Officer.


  • Support the product leadership to assess the next set of products and features to launch, by
    • Scanning the market for providers, market dynamics
    • Deeply understanding our customer research and customers’ current behavior on the platform
    • Competitor analysis
    • ZenBusiness’s priorities and product vision
  • Assess the relevance and viability of each of the next products that ZB is looking to launch
    • Create high level product briefs and build mini-business cases for the proposed products. In doing so
      • Propose the price point(s) and pricing structure for the product and an early estimate of cogs and margin
      • Propose the nature of the product (freemium, first month free, metered, etc)
      • Identify the must-have data agreements with partners where relevant
      • Define the servicing and fulfillment requirements for the product
      • Provide GTM recommendations: how the product would be sold (through the sales team, in-product sales etc)
    • "Recommend whether the product should be built internally or fulfilled by a partner"
    • "Identify ideal brand positioning — ZB branded, co-branded, or partner-branded"
    • Based on competitor and market research, recommend “must-haves” for the MVP launch.


  • 4-6+ years in management consulting, investment banking, private equity, equity research or 2-4 years post MBA in these roles
  • High comfort in reaching out and interacting with external partners
  • Strong presentation skills (creation and delivery) to senior stakeholders in the company and at partner companies
  • Well versed in creation of business cases, and pitching them to executives.
  • Ability to handle multiple projects (exploration of products) at the same time
  • Excited and able to come up to speed very quickly on products in the small business compliance, fintech and martech spaces.

Bonus Qualifications

  • Start up experience
  • Familiarity with Mixpanel and Tableau
  • Experience in one or more of small business compliance, fintech or martech
  • macOS and G-Workspace knowledge

Remote Culture. A great company culture leads to happy employees, and happy employees lead to happy customers. We provide our employees with good salaries, benefits, equity, and interesting challenges that have a positive impact.

Let’s stay connected! We believe in staying connected, and we have a weekly “All Hands” meeting every week. We also have a social committee that hosts frequent events. We’ve held a virtual talent show, costume competitions, monthly lunch and learn series, Hackathons and more!

Benefits. The company offers various benefits to employees and their dependents, including medical, vision, dental, disability, and life insurance, as well as parental and military leave. Other benefits include an employee assistance program, 401k + match, annual bonus, pet insurance, and RSUs. Paid parking* and 10 paid holidays are also provided.

Diversity, Equity and Inclusion. We believe in diversity, equity & inclusion. At ZenBusiness, every voice counts no matter your race, ethnicity, gender, sexual orientation, age, location, or background. We celebrate the diversity of our teams, knowing that our products, services, and customers thrive best when we lean into and celebrate our differences.

Please check out our careers' page to learn more about our culture, benefits, and open opportunities.

*applicable to in-office employees